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Press Release

CPI survey reveals corrugated packaging plays crucial role in UK food and drinks industry

By Tue, Mar 03, 2015

SWINDON, UK, March 2, 2015 (Press Release) -Corrugated packaging is maintaining its popularity in the UK food industry as the preferred choice for protecting and promoting goods, according to a recent survey commissioned by the Confederation of Paper Industries (CPI).


Know Thy Customer: The Psychology of Packaging Design

By Paperboard Packaging Council staff Fri, Feb 20, 2015

A package may be beautiful, sturdy, and cost-effective, but if it doesn’t inspire consumers to make a purchase, it has failed its ultimate purpose. It’s important, then, for designers to understand the psychological motivators that drive purchasing behaviors. Here are a few package design strategies that work because they take the human psyche into account.

Press Release

Iggesund Paperboard invites international designers to participate in Iggesund Design Experience in Sweden

By Wed, Feb 25, 2015

IGGESUND, Sweden, Feb. 26, 2015 (Press Release) -

Iggesund Paperboard, manufacturer of the world-leading paperboard Invercote, is inviting designers from all over the world to participate in a unique learning experience. From those who apply, 20 will be chosen to join the Iggesund Design Experience in Sweden in June 2015.


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